MARKETING SERVICES / HUMAN EXPERTISE + AI
More marketing momentum.
One partner.
I bring strategy, email, advertising, content and conversion together — so your marketing starts working as a whole.
You work directly with me, David McLean. I use AI agents to accelerate research and production, then personally shape, check and deliver the work.
YOUR MARKETING PARTNER
£500
per month
Agency capability.
A personal relationship.
Senior thinking, hands-on implementation and a clear plan built around your priorities.
Advertising spend and paid tools are additional. We agree the scope, deliverables and timelines before we start.
WHAT I CAN HELP WITH
The right work.
In the right order.
Choose the priorities your business needs most. Your monthly plan can draw on the services below, with effort focused where it can make the biggest difference.
01 / DIRECTION
Marketing strategy
A clearer view of your audience, your offer and where to focus. I turn scattered activity into a practical plan.
Typical work
Marketing audits · Customer and competitor research · Positioning · Monthly priorities
02 / RETENTION
Email & Klaviyo
Make better use of your list, from a first welcome to the next purchase. Messages built around what your customers actually need.
Typical work
Campaigns · Automated flows · Segmentation · Signup forms · Testing
03 / ACQUISITION
Paid advertising
Connect your message, creative and landing page. I help you plan, launch and improve campaigns with a commercial purpose.
Typical work
Campaign planning · Ad copy and creative · Audience research · Performance review
04 / CONVERSION
Websites & conversion
Make it easier for visitors to understand your offer and take the next step. Remove friction from the pages that matter.
Typical work
Landing pages · Clearer messaging · Mobile improvements · Enquiry journeys
05 / COMMUNICATION
Content & creative
Useful content with a recognisable human voice. I use AI to speed up the groundwork, then edit and refine it for your brand.
Typical work
Website copy · Email copy · Social content · Campaign concepts · Creative variations
06 / PRODUCTIVITY
AI & automation
Put repetitive work on a better footing. I identify practical ways to save time and support consistent marketing delivery.
Typical work
Workflow reviews · Lead capture · Connected tools · AI-assisted research and production
THE £500 MONTHLY PARTNERSHIP
Your marketing lead.
Your delivery partner.
Bring me in as your external marketing team, or let me slot into the team you already have.
AI agents help me work through research, drafts, variations and routine production faster. That productivity makes a broader service possible at a lower monthly fee.
I set the direction, make the decisions and stay accountable.
What you can expect
01 / A clear plan
Agreed priorities tied to your goals.
02 / Hands-on implementation
The work gets built, checked and delivered.
03 / Direct access to David
One point of contact who knows your business.
04 / Review and improvement
We learn from performance and agree the next steps.
The plan sets what is included each month. It is not unlimited work or every service every month. Media budgets, paid tools and external production are additional and agreed separately.
A SIMPLE WAY TO START
From a conversation
to a working plan.
01 / Talk it through
Tell me about your business, your goals and what is getting in the way. I will give you an honest view of where I can help.
02 / Agree the priorities
We define a realistic scope, the first deliverables, the access needed and how we will judge progress.
03 / Get moving
I direct the work, review the output and bring it to you for approval. We use what we learn to improve the next round.
LET’S FIND YOUR BEST NEXT STEP
Choose how we
work together.
Get the support that fits the job — from a focused session to an ongoing marketing partnership.
Monthly partnership · £500/month
Ongoing strategy and hands-on implementation, with priorities and deliverables agreed each month. Your marketing partner across email, advertising, content and conversion.
Hourly support · £75/hour
Focused marketing advice, troubleshooting, training or smaller tasks. We agree the task and estimated time before work begins, so you know what to expect.Pay for 1 hour — £75
Secure payment via Stripe. One-off payment, no VAT added. Please agree the task and availability with me before paying. Checkout opens in a new tab.
One-off projects · Quoted individually
A defined piece of work, such as a Klaviyo flow, landing page or marketing audit. We agree the scope, price and timescale before starting.
Not sure which option fits? Book a free strategy call and we will talk it through. Advertising spend, paid tools and external production are additional and agreed separately.