Do you struggle to come up with marketing content ideas? Perhaps you know that you need to start producing content, but you’re not sure exactly what to write about? Well don’t worry, because in this post we run through some great ways to generate lots of marketing content ideas. So you’ll never struggle for things to write about again. Let’s get started generating lots of ideas for you right now…
Keyword Research
One of the most effective weapons in our arsenal to find great content ideas is keyword research. The reason this works so well is simple. Good keyword research tells you exactly what people are searching for. So you can see the exact questions that your target audience are asking.
Plus you can see the specific information that your potential customers are looking for. This is obviously incredibly powerful information. And by providing those answers for them through the content that you produce, you’ll win their trust and admiration. Plus it’s a great way to get them on your website and into your lead nurturing system.
Keyword research is one of the most powerful and effective ways to generate great marketing content ideas. Make sure you are using it if you want to create content that really drives leads and customers.
Quora
Along much the same lines, Quora is a great resource for generating marketing content ideas. This is because people are also asking specific questions on there and looking for answers. This means that you can provide those answers to people regarding any questions that relate directly to your business or services that you offer.
You can easily see how powerful and effective this can be. If you have some ready-made content to provide them with that helps to answer their question, you can really impress them and turn them on to your company and brand.
You need to be a little considerate of your exact approach on the Quora platform. It requires a little understanding of how the platform works and the specific rules that they have for their users. For example, it’s bad practice to just post links to your content on the platform without some helpful information contained within your actual reply to the users question. But as long as you start to answer their question right there on the platform, you should be fine. You can then link to your website and related content further down the post. This should ensure that you meet the guidelines of the platform and don’t get flagged for misuse or spam.